Title: “Gone with the Wind”
Artist: Mimmo Rotella (1918-2006)
Technique: Seridècollage
Dimensions with frame: H 104 x W 73 x D 7 cm
Dimensions without frame: 100 x 70 cm
Pencil signature lower right, print XII/L
Mimmo Rotella, registered name Domenico Rotella, was an Italian artist of Calabrian origins and a leading figure in the art of the second half of the 20th century, linked to the Nouveau Réalisme and international Pop Art movements.
The artist became known above all for his use of torn advertising posters transformed into works of art.
He immediately became famous for his dècollages, a technique he first experimented with in Rome when, while walking through the city, he saw torn and ripped posters and took them to his studio to transform them.
In 1953 Rotella realised that painting was no longer of great interest to him and he moved clearly towards the concept of the advertising poster conceived as an artistic expression.
Rotella thus became part of the Nouveau Réalisme.